We run Fit Nomads, an online health and fitness coaching business. Tijs coaches men, Abbey coaches women, and we have coached clients online while travelling full time through more than 40 countries. Our travel and fitness content reaches 170,000+ on Instagram and 40,000+ on YouTube, and that audience is where around 90% of our coaching clients come from.
We started coaching because we kept hitting the same problem ourselves. Staying fit is straightforward when your life is predictable. It gets hard the moment you are living out of a suitcase, training in a hotel room, and eating food you did not cook.
So we built a way of coaching that survives real life. Training that works with whatever equipment is in front of you. Nutrition that handles restaurants, airports and street food instead of pretending they do not exist. And a coach who actually checks in on you.
Abbey's own turnaround took eight years. Years of losing weight and gaining it back, training only ever to shrink, and dieting in circles. What changed it was training to get strong, understanding her own nutrition, and finally having a coach and a community holding her accountable. That experience is what our group program, 66 to Fit, was built from.
Today we coach individual clients through the Fit Nomads app across four formats, nutrition only, training and nutrition, one-to-one coaching and group coaching, and we make fitness and travel content for a community of 170,000+ people who travel as much as we do.
Everything below is operated by a single company, AJTV Limited, trading as Fit Nomads. People often see the travel content first and the coaching second, so here is how the pieces actually connect.
Our travel and fitness content brand. 170,000+ on Instagram and 40,000+ on YouTube, an audience who love travelling and staying fit.
This is the top of the funnel. Around 90% of our coaching clients find us here. It also earns advertising revenue and paid brand sponsorship fees.
That audience becomes coaching clients. Coaching is our primary revenue and is delivered online through the Fit Nomads app.
Both run the same four formats and the same billing, under the same company.
Advertising revenue from YouTube, and paid brand sponsorships. This is secondary income alongside coaching.
See our Partnerships page for what we offer brands.
Fit Nomads 365. Our lower-cost membership — the Fit Nomads app: on-demand workouts, meal plans, recipe books and our calorie system. It's $9.99/mo (or $79.99/yr), and you can cancel anytime. Join Fit Nomads 365 →
Your training and nutrition are built around your goal, your schedule and the equipment you can actually get to.
Every program works at home, in a hotel room or in a full gym, because that is how we have had to train for years.
Monthly one-to-one check-ins, fortnightly group calls, and in-app messaging with your coach on business days.
Online Fitness Coach & Nutritionist. Coaches women. Director, AJTV Limited.
Online Fitness Coach. Coaches men. Director, AJTV Limited.
Both coaches are directors and co-owners of AJTV Limited, the company behind Fit Nomads. Coaching is general fitness and nutrition coaching, not medical or dietetic treatment.
Our programs are intended for general fitness purposes and are not medical advice. Consult your doctor before beginning any exercise or nutrition program.